Our expertise - Eolis Group

Design and execute
digital marketing strategies

PLAN

Develop a comprehensive strategy that outlines your objectives, target audience, key messages, channels, and tactics to achieve your digital marketing goals.

‍Typical profiles & expertise:
‍> Digital Marketing Strategist
> Digital Marketing Manager
> Strategic Planner
> Campaign Manager
> Market Research Analyst

REACH

Tactics to effectively connect with and expand your target audience through various digital channels.

‍Typical profiles & expertise:
‍> Social Media Specialist
> Content Marketing Manager
> SEO Specialist
> Paid Media Manager
> Brand Awareness Manager
> Earned media or PR manager
> Display advertising manager
> Affiliate marketing manager
> Community managers

ACT / INTERACT

Tactics to engage with your audience, drive conversions, and achieve your specific business objectives.

‍Typical profiles & expertise:
‍> Conversion Rate Optimization (CRO)
> Specialist
> Email Marketing Specialist
> Landing Page Optimization Manager
> A/B Testing Analyst

CONVERT

Optimize your digital marketing efforts to encourage and facilitate desired actions from your audience, such as making purchases, signing up for newsletters, or filling out contact forms, ultimately turning them into customers or leads.

Typical profiles & expertise:
‍> E-commerce Manager
> Sales Manager
> Lead Generation Specialist
> Online Sales Specialist
> Customer Acquisition Manager

ENGAGE

Specific expertise to build customer loyalty, encourage repeat business, and promote advocacy. Nurturing and deepen relationships with existing customers or engaged prospects.

Typical profiles & expertise:
> Customer Relationship Manager (CRM)
> Customer Success Manager
> Community Manager
> Email Marketing Manager
> Retention Specialist

HOLISTIC EXPERTISE

Roles with implications spanning the entire customer lifecycle.

Typical profiles & exeertise:
> Programmatic advertising expert
> Projects Managers
> Analytics Experts
> Data specialists
> Copywriters
> Digital assets creators
> Mobile experts

Design, develop and launch digital
‍products and services

PRODUCT OWNERS

They are responsible for guiding the development of the web section to ensure that it aligns with the overall project objectives and delivers value to both users and the business.

CONTENT MARKETEERS

They collaborate closely with product designers to ensure that content is seamlessly integrated into the user interface (UI) and user experience (UX) design of digital products. They provide guidance on content placement, formatting, and messaging to enhance usability and engagement.

AGILE COACHES

They guide teams in adopting Agile practices like Scrum or Kansan, resolves conflicts, and fosters continuous improvement. They ensure alignment with business goals, promote a culture of collaboration, and facilitate Agile ceremonies.

BUSINESS ANALYSTS

They work closely with stakeholders to understand and document project requirements. They ensure that these requirements align with the overall project goals and objectives.

UX/UI DESIGNERS

They prioritize a user-centered approach, ensuring that every design decision is based on user needs, behaviors, and preferences. They collaborate to create an intuitive information architecture that organizes content logically, making it easy for users to navigate and find what they need within the digital product.

SCRUM MASTERS

They facilitate Scrum ceremonies, including sprint planning, daily stand-ups, sprint reviews, and retrospectives. They ensure these meetings are efficient and adhere to Scrum principles.

IT DEVELOPERS

They collaborate closely with the Product Owner, aiming to comprehend and align with the acceptance criteria outlined for each user story or feature. Their coding and programming endeavors are geared towards fulfilling these criteria, ensuring the product meets the PO’s expectations and user requirements. They implement both front-end and back-end components as needed to bring the digital product to fruition, guaranteeing its intended functionality.

Strengthen your digital teams with the right expertise

Design and execute digital marketing strategies